About Avid
Powering Generosity, Simplifying Fundraising.
At Avid, we exist to help fundraisers accelerate their mission. But too often, they’re stuck managing data instead of building relationships. That’s why we built Avid—to remove the barriers that slow them down, turning chaos into clarity and insights into action, instantly.
About us
The Challenge
Too Much Data, Not Enough Direction
Fundraising is built on relationships. But today, too many fundraisers spend their days wrangling data instead of engaging donors. CRMs hold donor records, email platforms track interactions, ad tools generate leads—but none of them talk to each other.
So fundraisers are left with fragments—data here, insights there, and a whole lot of guesswork in between.
For years, organizations have tackled this challenge with a mix of tools, expertise, and external support. But the process is often slow, expensive, and difficult to scale. Fundraisers need solutions that match the urgency of their mission—faster insights, smarter execution, and less time spent managing disconnected systems.
The Breakthrough
A Smarter, Faster Path to Impact
Avid wasn’t born in a boardroom or dreamed up by a tech company with theories about how fundraising should work. It started as an internal tool, designed to give fundraisers a competitive edge—a way to unify data, surface the best opportunities, and take action with confidence.
But we saw something bigger.
If we wanted to unleash the most generous generation in history, we couldn’t do it by helping just a handful of organizations. We needed to put that power in the hands of every fundraiser.
The Solution
The Solution: The Fundraising Agency in the Cloud
So we launched Avid—not as a consultancy, not as another analytics tool, but as the first-ever Fundraising Agency in the Cloud.
Avid delivers clarity in minutes, not months—unifying data, uncovering opportunities, presenting proven strategies, and executing done-for-you solutions at scale.
Because fundraisers don’t need more complexity. They need confidence, clarity, and results.
Michael L.
"I’ve never seen a data and reporting tool quite like Avid… The ability to pull data into a PowerPoint file will save our team hours of time preparing board reports—so we can focus on the mission."
Jennifer R.
"One of the most impressive aspects of Avid AI is its advanced machine learning… It continually refines processes, provides predictive analysis, and enables us to anticipate challenges before they happen.”
Rebecca T.
“Avid Pathways can change the way we approach digital fundraising… It provides insights and tools to optimize strategies, increase donor engagement, and raise more money to support our mission.”
Kelly E.
"The Avid dashboard is amazing. I love that you can customize it to focus on what matters most. The ‘what does it mean’ summaries make it easy to take action, and generating branded reports is a huge win!”
Our values
We believe in
Connection Over Transactions
We believe donors aren’t numbers—they’re people. Our tools are designed to help fundraisers cultivate lasting relationships—by finding new donors, guiding them through meaningful engagement, and nurturing them into lifelong supporters.
What This Looks Like:
- Designing tools that humanize data and foster meaningful engagement.
- Helping nonprofits connect deeply with the people who care about their mission.
We believe in
Action Over Complexity
We prioritize clear communication, simple solutions, and actionable insights. Because fundraisers should never feel lost in their tools.
What This Looks Like:
- Providing insights that are easy to understand and act on.
- Simplifying data so nonprofits can focus on their mission, not their tools.
We believe in
Growth Over Status Quo
We refuse to settle—and we partner with organizations that do the same. Growth isn’t just what we enable for fundraisers; it’s what we expect of ourselves. We push boundaries, challenge assumptions, and continuously improve to create greater impact.
What This Looks Like:
- Providing proven solutions designed for fundraisers who actively work with real donors every day.
- Equipping both our team and our customers with the tools, insights, and mindset to drive real, meaningful change
- Challenging ourselves to evolve, innovate, and never default to “the way it’s always been done.”
We believe in
Empowerment Over Reliance
Avid equips fundraisers with on-demand tools, insights, and confidence to take charge of their work and make meaningful decisions when it matters most.
What This Looks Like:
- Helping fundraisers feel confident and in control of their data and strategies in real-time.
- Providing on-demand solutions that enable fundraisers to act decisively, independently, and without delay.
