Avid Overview
From Data to Action, Automatically
Avid isn’t just another fundraising tool. It’s an engine that unifies your data, pinpoints your biggest opportunities, and runs campaigns for you—so you can focus on what matters.
Before & After
From chaos to clarity
If fundraising feels like guesswork, that’s because—too often—it is. Until now.
The Old Way
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Scattered data everywhere
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Endless reports, no clear direction
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Campaigns take weeks to build
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Manual work slows you down
The Avid Way
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One source of truth
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AI-powered insights, ready to act on
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Pre-built playbooks, ready in minutes
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Automated execution at scale
3 Simple Steps
How Avid Works
Avid connects your systems, pinpoints opportunities, and runs campaigns—so you can fundraise smarter, faster, and without the guesswork.
Your data is only as useful as your ability to act on it. But when donor records are scattered across platforms, opportunities slip through the cracks. Avid fixes that.
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One source of truth
CRM, email, donation, and ad platforms—finally connected.
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No manual updates
Avid syncs in real time, so your lists stay fresh.
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Works with what you have
Integrates seamlessly with Salesforce, Raiser's Edge, Hubspot, and many more.
Most tools give you reports. Avid gives you marching orders. Instead of drowning in data, you get a daily shortlist of your five biggest fundraising priorities.
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Top 5 insights, updated in real-time
No spreadsheets, no digging.
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AI-powered donor predictions
Identify at-risk donors before they lapse.
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Live benchmarks
Know where you stand—and where you’re leaving money on the table.
Avid doesn’t just tell you what to do—it helps you do it. Pre-built Playbooks create campaign assets, segment your donors, and optimize outreach for impact.
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Proven Playbooks
Ready-made fundraising strategies based on real-world results.
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AI-generated messaging
Email drafts, ad creative, and landing pages—built for you.
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Dynamic segmentation
Automatically groups donors by behavior for smarter targeting.
All Systems Go
The Fundraising Engine That Runs for You
Everything in your fundraising stack—finally working together. Avid unifies your CRM, ads, email, website, and donation platform, turning disconnected data into clear insights and automated actions.
AI That Knows Fundraising
Fundraising Intelligence, AI Precision
Not all AI is created equal. Avid’s insights aren’t just algorithmic guesses—they’re powered by 7,000+ fundraising experiments and 650 million donor interactions.
What AI Does
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Makes insights easy to understand
AI translates complex data into clear, human-friendly takeaways.
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Automates execution
AI-powered Playbooks help you take action instantly, from email campaigns to ad targeting.
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Ensures personalization at scale
AI optimizes donor outreach so every message feels personal, not robotic.
What AI Doesn’t Do
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Analyze data blindly
Avid’s insights come from proven fundraising strategies, not just algorithms.
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Make guesses for you
AI doesn’t replace strategy—it enhances your ability to act on the right insights, faster.
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Operate in a black box
Avid gives clear, transparent insights, so you always know why a recommendation is being made.
Customer Stories
Trusted by fundraisers who get results
Avid turns insights into action and campaigns into impact—in real time.
Michael L.
"I’ve never seen a data and reporting tool quite like Avid… The ability to pull data into a PowerPoint file will save our team hours of time preparing board reports—so we can focus on the mission."
Jennifer R.
"One of the most impressive aspects of Avid AI is its advanced machine learning… It continually refines processes, provides predictive analysis, and enables us to anticipate challenges before they happen.”
Rebecca T.
“Avid Pathways can change the way we approach digital fundraising… It provides insights and tools to optimize strategies, increase donor engagement, and raise more money to support our mission.”
Kelly E.
"The Avid dashboard is amazing. I love that you can customize it to focus on what matters most. The ‘what does it mean’ summaries make it easy to take action, and generating branded reports is a huge win!”
Resources
Insights and updates
Avid Expands Leadership to Drive Fundraising Innovation
Year-End Giving Stats for Nonprofits to Maximize Giving
