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Connecting Advertising-Facebook

Build audiences from your existing data to boost your fundraising dollars in Facebook.

Connecting Facebook

  • Log in and navigate to the Settings section of your Avid platform
  • Click 'Advertising' in the Avid AI Integration Checklist or the Add button and 'System'
  • Find Facebook in the listed tiles
  • Click 'Authenticate'
  • Use your Facebook login and Password (if your are already logged in, it will ask you to choose an account)
  • Approve the authentication instructions allowing Avid access (or, if you don't have the right authorization, invite a teammate to join Avid)

Connecting an advertising system will allow you to push data from your CRM, files, and email through segments in the Pathways menu if you have chosen to use that feature in Avid. To add Pathways to your platform, reach out to your Account Manager or submit a support ticket.

The first time you push a custom audience to Facebook, there are terms of service that need to be accepted.

If you made the initial connection, you will see this:

Screenshot 2024-09-04 at 12.39.15 PM

If you did not make the initial connection, you will see this:

Screenshot 2024-09-04 at 12.42.08 PM

If you are struggling with making a connection through Facebook, please go to the support form in the navigation and reach out.