How the System runs.
See the shifts that matter
Forecast what happens next
See how you compare
Run coordinated campaigns
Keep audiences in sync
Send mail with precision
Embedded expertise
You have to decide what happens next
You’re responsible for getting campaigns out
You keep everything connected
You’re responsible for the outcome
You’re trying to scale what works
How teams run on Avid
Insights and strategy
Working sessions with real examples
Live fundraising performance
Looking to convert your AFP members into donors? Re-engage lapsed members? Or even just keep your marketing list engaged?
No one ever feels like they have the time. But with Avid, creating and deploying new campaigns takes minutes—not days or weeks.
Avid Playbooks generates customized campaigns based on proven fundraising strategies.
Every channel. Every touchpoint. Every audience segment.
Want to see how it works?
Apply for a campaign creation session using the form. If approved, we’ll build your next campaign for free.
👉 We reserve a limited number of sessions each month to keep them focused and valuable.
Each campaign creation session delivers a personalized campaign plan built using Avid Playbooks and insights from 8,000+ fundraising experiments.
Here’s what you’ll walk away with:
Avid will draft your entire campaign strategy, customized to your mission, your donors, and your goals.
Avid will generate tailored creative for every email, donation page, SMS, ad, and more—ready to launch to each channel.
Touchpoints and copy are tailored to key audience segments including customized messaging and personalization.
Walk away with a Launch Plan document including your strategy, copy, and timing for each campaign touchpoint.
Walk away with a complete campaign—all built from data, not guesswork.
Every touch point is designed with Avid Playbooks and built on proven strategies from 8,000+ fundraising tests.
You’ll walk away with:
Fill out the quick intake form and select which campaign you want to run next based on your current goals and needs.
Our team will analyze your goals and use Avid Playbooks to build your customized campaign in real time.
Walk away with a complete campaign strategy for every email, page, SMS, ad, and more—all customized for you.
Too many nonprofits build campaigns on what they’ve seen work in the past.
Avid Playbooks builds them on what’s proven to work.
It uses insights from over 8,000 fundraising tests to design campaigns grounded in real data, not gut feeling.
It’s not a brainstorm. It’s a blueprint for results.
Every campaign built by Avid is customized to your mission, your donors, and your goals—with strategies backed by thousands of experiments and proven best practices.
Here’s everything you need to know before applying for your complimentary campaign creation session powered by Avid Playbooks.
A campaign creation session is a one-to-one working session where an Avid fundraising expert will use Avid Playbooks to build a complete, customized fundraising campaign for you.
Each campaign is built on data from over 8,000 fundraising experiments. You’ll leave with ready-to-launch copy for your emails, donation pages, SMS, ads, and more.
Each session takes 30 minutes. You’ll spend a few minutes sharing information about your nonprofit, and our team will handle the rest—building your campaign strategy in real time so you can leave with everything ready for launch.
Nope! The Campaign Creation Session is open to any volunteer AFP leader looking to launch a fundraising campaign for their chapter. You don’t need to already use Avid to participate — just come ready to share your goals, and we’ll handle the rest.
You’ll walk away with:
A complete campaign built with Avid’s AI-powered Playbooks
Personalized copy for your emails, donation pages, SMS, advertising, and more
Customized copy for key segments including donors, non-donors, lapsed donors, and more.
Apply for a campaign creation session and walk away with a complete, data-backed campaign built to raise more when it matters most.