The Fundraising Operating System.
Fundraising doesn't stop between campaigns. But your tools do.
Fundraising never stops moving.
Donors shifting. Audiences drifting. Campaigns that should have launched Tuesday. The work doesn’t stop. But the tools you’re using weren’t built to run it.
One system, running it all.
The donor about to lapse? Caught in time. The audience drifting? Already realigned. The ask that needed to go out Tuesday? Ready Monday. Every motion of fundraising, running in concert.
Tools wait. Avid moves.
Your tools were built to handle the pieces of fundraising—store the data, send the email, run the report. Avid was built to run fundraising.
What it does
What Avid does
CRM
Stores donor data
Acts on what changes
Analytics
Explains what happened
Moves before the window closes
Automation
Executes predefined steps
Adapts as things change
Marketing platform
Sends the message
Prepares the next campaign
+ 0 %
Increase in recurring donor retention
“We realized the attrition was rising, and Avid let us see it in real time so we could respond. That work drove a 19% lift in recurring retention.”
Courtney Krus
Founder, Amplify Fundraising
Built on what fundraising
has actually taught us.
When Avid surfaces a signal, it's not predicting. It's recognizing—a pattern seen before, in programs like yours, in moments like this one.
8,000+
fundraising experiments
650M+
donor interactions
$11B+
in giving across 1,000+ nonprofits
Inside the Fundraising
Operating System
Three layers. One continuous system.
Three layers, each with its own job. An AI called Edna runs the system continuously—aggregating, visualizing, identifying, deploying. Four operations that cut through the chaos of fundraising work, so it moves as one continuous program.
Intelligence Layer
Insights
Know what needs attention.
Scorecard
See the impact before you decide.
Benchmarks
Understand where you stand.
Execution Layer
Playbooks
Launch in days, not weeks.
Pathways
Keep every audience current.
DirectMail
Mail and digital, one system.
Support layer
LockStep
Experienced fundraising specialists embedded in the work. Confidence is what turns a system into momentum.