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Major Donor Metrics: The most important metrics driving major gift growth

The major gift landscape is changing.

It’s not a rapid change—it’s a slow change that’s shifting under our feet.

Major donor retention is slowly falling. But those that remain are giving more.

The percentage of major donors on the file is increasing—while total donors is eroding.

Your mission is more reliant on major donors than ever.

So how do you ensure that your major gift pipeline is stable and growing? The answers start by knowing the information that will drive success.

In this free webinar with Kevin Peters, CTO and Founder of Avid, you’ll discover the most critical major giving data points you need to watch today to ensure the impact of your mission tomorrow.

RSVP for the free webinar on November 12th at Noon CT to discover the most important metrics to drive major gift growth.

Additional Details

🗓️ Date: Nov. 12, 2026

🕛 Time: Noon Central Time

Featured Speakers
Smiling man in a navy blazer and light blue shirt, cropped at the shoulders against a plain light background.

Kevin Peters

CTO & Founder @ Avid

Grace Daniel

Account Executive @ Avid

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RSVP for the free webinar using the form below. Everyone who RSVPs will receive a recording after the discussion ends.

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