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Author: Karina Rodríguez

A marketing hero showing the Avid logo with the headline 'How Lifesavers Saw a 130% Revenue Increase Through Smarter Segmentation' and device mockups on the right.

How Lifesavers Saw a 130% Revenue Increase Through Smarter Segmentation

Lifesavers sent one appeal per month—with no segmentation. When they used Avid to power personalized appeals—they saw a 130% increase in revenue.
  • AI & Automation, Customer Stories
The best year-end campaigns start months before December. Here’s how front-loading acquisition in the fall leads to higher retention and stronger results when the calendar closes.

The Two-Gift Strategy: Why Smart Fundraisers Start in Fall to Win in December

The best year-end campaigns start months before December. Here’s how front-loading acquisition in the fall leads to higher retention and stronger results when the calendar closes.
  • Fundraising Strategy
5 Quick Wins New Avid Users See in Their Fundraising Right Away

5 Quick Wins New Avid Users See in Their Fundraising Right Away

New to Avid? See five ways fundraisers are getting measurable results—fast—with AI-powered insights, automation, and clarity.
  • Nonprofit Marketing